Press Releases

Rado True Square Open Heart

At Rado, we’re bringing you even closer to your watch with these truly unique new models from our True Square Open Heart collection.The new ‘open heart’ watches are presented in signature Rado glossy black, gleaming white and pioneering plasma. It’s like looking back into our glorious past but with technology and high-tech materials that could only be produced in the 21st century.

Rado True Square Collection

At Rado, we don’t just know square high-tech ceramic watches: We invented them! Now we’ve reinvented the shape we’re best known for to meet the needs of 21st century watch wearers. We’re proud to present the True Square, which launches worldwide with 15 eye-catching new references.

Feel it!

As part of our new ‘Feel it!’ campaign, we’re delighted to welcome you to the first presentation of our new collection 2020. Feel it is a glimpse of the future of watchmaking now. We hope you enjoy it. Please find here the Digital Press Kit to download.



With our classic, minimalist DiaMaster collection, we’re showing our softer side even as we turn up the levels of hardness and durability with our high-tech materials. Unique.


Belgian-based Austrian fashion designer Flora Miranda is the latest designer to apply her unique vision to the True Thinline as part of the 2019 Rado Designer Series. Using her True Thinline as a blank canvas for self-expression, Flora created the dream-like Deep Web. It is a truly futuristic and ethereal approach to telling the time.

Rado Captain Cook

Drawing on all the great elements that made the 1962 original a roaring success, and using signature materials that have appeared on favourite Rado models through the years, the new Captain Cook collection brings all Rado’s milestone moments together for maximum impact.

Rado Captain Cook Limited Edition

Future-focused Swiss watchmaker Rado proves that we can have it all by combining the brand’s illustrious past with its pioneering present for a watch that is designed to look good now – and in the future. This is the new Captain Cook Automatic 37mm limited to 1,962 pieces.

Rado Golden Horse Limited Edition

1957 marked the launch of the very first collection of watches under the Rado name, among them the famous Golden Horse. In a new addition to the brand’s burgeoning Tradition collection, Rado has now reimagined one of its first pioneering pieces, with a typical Rado twist.

The brand new Golden Horse has only one intention – to be true to the original.

Rado Golden Horse

To complement the ‘new vintage’ Golden Horse 37 mm models, Rado also presents ‘new contemporary’ Golden Horse Automatic models. This makes the vintage inspired shapes stand out for a unique look and feel that are still clearly Rado.


We are proud to launch our latest collection of full high-tech ceramic watches which pay tribute to a true legend of design. The True Thinline Les Couleurs™ Le Corbusier celebrates the work of the pioneering and visionary architect in a truly unique collection.

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