Press releases

Rado and design

RADO TEAMS UP WITH WORLD DESIGN CAPITAL® TAIPEI 2016

17 November 2015

Rado is pleased to announce that it will once again be an official World Design Partner® for the prestigious World Design Capital® programme, the latest venture in the Swiss watchmaker’s long-running commitment to design.

Design Prize Switzerland, 2015/16 Edition

MUGI YAMAMOTO WINS THE RADO STAR PRIZE SWITZERLAND FOR YOUNG TALENTS

29 October 2015

A futuristic printer has been named the winning project of the Rado Star Prize Switzerland for Young Talents. 

Another up-and-coming tennis talent joins Rado

CARINA WITTHÖFT IS THE LATEST RADO YOUNGSTAR

20 October 2015

A new YoungStar has been born: Rado is proud to welcome rising tennis star Carina Witthöft as the latest addition to the Rado YoungStar programme. 

Tennis, Swiss style

RADO AS OFFICIAL TIMEKEEPER AT SWISS INDOORS BASEL 2015

13 October 2015

Rado will be present as Official Timekeeper at Switzerland's top tennis tournament, the Swiss Indoors Basel. This marks the second year in a row that Rado has been present on court at the event.

Tennis season continues

RADO RETURNS AS OFFICIAL TIMEKEEPER OF THE ERSTE BANK OPEN 2015

13 October 2015

Rado continues its hard court season in Vienna as Official Timekeeper of the Erste Bank open for the fourth consecutive year. This year the tournament will be celebrating its upgrade to an ATP World Tour 500 event.

Rado launches ad campaign with Lisa Ray

RADO TEAMS UP WITH LONG-TIME BRAND AMBASSADOR FOR NEW CAMPAIGN

12 October 2015

Swiss watchmaker Rado is launching a new global ad campaign featuring Bollywood beauty and long-time brand ambassador Lisa Ray. 

Rado launches ad campaign with Hrithik Roshan

RADO JOINS FORCES WITH BOLLYWOOD SUPERSTAR FOR NEW CAMPAIGN

12 October 2015

Rado has unveiled a new global ad campaign featuring beloved Bollywood mega-star and brand ambassador Hrithik Roshan.

It's tennis season!

RADO TO SERVE AS OFFICIAL TIMEKEEPER OF THE 26TH KREMLIN CUP BY BANK OF MOSCOW

09 October 2015

Rado will be back on court in Russia this year as Official Timekeeper of the 26th Kremlin Cup by Bank of Moscow from October 17 – 25. The tournament is held annually at the Olympic Stadium in Moscow and attracts many of the game’s star players.

TIme for Tennis!

Rado is on court in Japan for the 43rd Rakuten Open Tennis Championships

30 September 2015

Rado’s tennis season continues – this time in Japan, where the brand will be serving as Official Timekeeper of the Rakuten Open Tennis Championships for the fourth year in a row. One of Asia’s top tennis events, the Rakuten Open will be taking place at the Ariake Colosseum in Tokyo, Japan, from October 5 – 11, 2015.

Time for Tennis!

Rado Official Timekeeper of the 7th Malaysian Open, Kuala Lumpur

15 September 2015

Rado is proud to announce it will be taking its place on court for the 7th edition of the Malaysian Open, Kuala Lumpur. Set for September 26th – October 4th at the Putra Stadium, Bukit Jalil, it is one of only five ATP World Tour tournaments in Asia.

Rado Star Prize France 2015

Rado and Paris Design Week 2015 announce Prix du Public winner

11 September 2015

In association with Paris Design Week, Swiss watch brand Rado has awarded the Rado Star Prize France 2015 in the categories of jury favourite (Prix du Jury) and public favourite (Prix du Public). 

Trend Report by Lidewij Edelkoort

Rado is the Master of Modern Alchemy

10 September 2015

Lidewij Edelkoort has identified Rado’s high-tech ceramic plasma as a perfect example of Modern Alchemy, a sweeping and significant trend described in a high-profile report by the renowned international trend forecaster. An intuitive thinker, publisher and trend consultant, Lidewij Edelkoort has proven to be a far-sighted and perceptive interpreter of a world caught up in revolutionary change.

A Taste of Tennis with Rado

Brand serves as Official Watch for exclusive New York City event

04 September 2015

Rado was in New York City as Official Watch of the Taste of Tennis on Thursday, August 27th, at the W Hotel on Lexington Avenue. The Taste of Tennis offers an amazing, one-of-a-kind experience that pairs up NYC’s top chefs with the world’s greatest tennis stars.

Rado Star Prize Austria 2015 winner revealed

RADO STAR PRIZE AUSTRIA 2015 WINNER REVEALED: LOUISA KOEBER’S “SANDSCAPE“

31 August 2015

Fleeting and irreversible, time slips away like sand through your fingers – as expertly shown by the winner of this year’s Rado Star Prize Austria, Louisa Koeber.

Indulge your sweet tooth this fall with Rado’s chocolate brown ceramic timepieces

24 August 2015

Rado is paying homage to its Swiss roots with an exquisite new range of timepieces in chocolate brown high-tech ceramic.

Nominees announced for 2015/2016 Design Prize Switzerland

Record number of entries in the Rado Star Prize Switzerland for Young Talents category

24 August 2015

Today Rado is pleased to announce the nominees for the Rado Star Prize Switzerland for Young Talents.

Rado Star Prize Austria 2015

INSTALLATION “PULSE" BY RAINER MUTSCH

14 August 2015

The Rado Star Prize Austria 2015 has entered its final round! Austrian designer Rainer Mutsch is now presenting his installation “Pulse”, which deals with the definition of time. A stylized quartz crystal continuously radiates pulsating light which then becomes visible on the object’s surface as a unit of time.

New Rado TV Commercial featuring Tang Wei

Brand ambassador is the muse of modern alchemy

04 August 2015

Rado is pleased to present its new TV commercial featuring glamorous brand ambassador Tang Wei. The entrancing new video shows the magical creation of the Rado HyperChrome Diamond in plasma ceramic.

Optima Open

RADO PREMIERES AS OFFICIAL TIMEKEEPER

16 July 2015

Rado has enhanced its presence in the world of tennis and will be present for the first time as Official Timekeeper at the Optima Open, set to take place August 14 - 16 at the Royal Zoute Tennis Club in Knokke-Heist, Belgium.

Rado Star Prize Austria 2015

INSTALLATION “MY TIME” BY LUCY.D

14 July 2015

Take the time to experience “My time”, the seventh design installation of the Rado Star Prize Austria, which is now on display in the window of the Rado boutique in Vienna.

Only You: new romantic comedy with Rado brand ambassador

TANG WEI ON A JOURNEY OF LOVE WITH RADO HYPERCHROME

10 July 2015

The romantic comedy Only You, starring Tang Wei, brand ambassador of Rado, will be in theatres in China on July 24th. 

Modern Alchemy

Rado launches new DiaMaster models with brand ambassador Tang Wei

10 June 2015

Rado launched its brand new DiaMaster models, inspired by the theme of “Modern Alchemy”, at a glamorous event today at the Pace Gallery in the Dashanzi Art District, Beijing, China. Rado CEO Matthias Breschan was joined by brand ambassador Tang Wei as they introduced guests to the magical and extraordinary world of plasma high-tech ceramic.

A striking couple of watches

New plasma DiaMaster models – his and hers

10 June 2015

Mesmerising plasma high-tech ceramic is the star of these brand new automatic DiaMaster models. Beige and brown leather straps bring out the warmth of plasma ceramic and soften the overall feel. Featuring cases at 33mm for women and 41mm for men, both executed with convincing style and elegance, these watches make a beautiful pair.

New Rado DiaMaster Grande Seconde

The Master of timepieces

10 June 2015

First presented during BaselWorld this year, the Rado DiaMaster Grande Seconde is a timepiece that shows that every second counts. Displaying two sub-dials, one for hours and minutes, the other for seconds, it is a beautiful reminder that time is of the essence.

Time for tennis!

Rado returns to The Queens Club for a 4th consecutive year

09 June 2015

Rado will be returning to the Queen’s Club in London as Official Timekeeper of the 118th edition of the Aegon Championships. One of the world’s most prestigious tournaments, the Aegon Championships has been upgraded to ATP World Tour 500 status, making it more appealing than ever.

Good Design® Selection Australia

Rado HyperChrome Ceramic Touch Dual Timer wins again!

05 June 2015

A timepiece that has seen the light of day thanks to the avant-garde thinking and material mastery of Rado, the Rado HyperChrome Ceramic Touch Dual Timer has won its third award this year. After the Good Design Award (USA) and the iF Award, this watch designed with travellers in mind made its way 'down under', where it has been awarded the Good Design® Selection in the product design category.

Expansion in the domestic market

Rado opens its first mono-brand boutique in Switzerland

27 April 2015

Rado has increased its presence in its domestic market, opening the first mono-brand Rado boutique in Switzerland. Situated in a prominent location on the Schwanenplatz in Lucerne, the brand offers an attractive selection of its latest collections. Rado CEO Matthias Breschan officially opened the store on 27 April 2015.

Rado Star Prize Austria 2015

«Face to Face» by Bureau F.

22 April 2015

The design duo Bureau F. created the project “Face to Face” with the message "Face your life, life is short" in mind. The fourth installation of the Rado Star Prize Austria 2015 is made of acrylic plates and illustrations that play with layering and transparency, allowing for a unique perspective from every angle. This eye-catching design can be seen in the window of the Rado Store in Vienna’s Kärntner Straße from 15th – 30st April.

Rado at the Istanbul Open 2015

Official Timekeeper for inaugural edition of Istanbul Open

17 April 2015

The first-ever Istanbul Open will be played on the red clay courts of the GARANTİ KOZA ARENA. Delighted to be a partner of the TEB BNP Paribas Istanbul Open right from the start, Rado will serve as Official Timekeeper at the new ATP World Tour event from April 27 to May 3, 2015.

Rado Official Timekeeper of the Porsche Tennis Grand Prix 2015

Rado will be on the clay courts of Stuttgart for a third consecutive year

17 April 2015

Rado takes its place on centre court for the 38th edition of the Porsche Tennis Grand Prix. For the third consecutive year Rado will be timing every minute of every match in its capacity as Official Timekeeper.