Rado Press Room | Press releases

New Rado TV Commercial featuring Tang Wei

Brand ambassador is the muse of modern alchemy

04 August 2015

Rado is pleased to present its new TV commercial featuring glamorous brand ambassador Tang Wei. The entrancing new video shows the magical creation of the Rado HyperChrome Diamond in plasma ceramic.

#tangwei

Optima Open

RADO PREMIERES AS OFFICIAL TIMEKEEPER

16 July 2015

Rado has enhanced its presence in the world of tennis and will be present for the first time as Official Timekeeper at the Optima Open, set to take place August 14 - 16 at the Royal Zoute Tennis Club in Knokke-Heist, Belgium.

#tennis

Rado Star Prize Austria 2015

INSTALLATION “MY TIME” BY LUCY.D

14 July 2015

Take the time to experience “My time”, the seventh design installation of the Rado Star Prize Austria, which is now on display in the window of the Rado boutique in Vienna.

#radostarprize, #design

Only You: new romantic comedy with Rado brand ambassador

TANG WEI ON A JOURNEY OF LOVE WITH RADO HYPERCHROME

10 July 2015

The romantic comedy Only You, starring Tang Wei, brand ambassador of Rado, will be in theatres in China on July 24th.

#tangwei

Modern Alchemy

Rado launches new DiaMaster models with brand ambassador Tang Wei

10 June 2015

Rado launched its brand new DiaMaster models, inspired by the theme of “Modern Alchemy”, at a glamorous event today at the Pace Gallery in the Dashanzi Art District, Beijing, China. Rado CEO Matthias Breschan was joined by brand ambassador Tang Wei as they introduced guests to the magical and extraordinary world of plasma high-tech ceramic.

#tangwei, #materials

A striking couple of watches

New plasma DiaMaster models – his and hers

10 June 2015

Mesmerising plasma high-tech ceramic is the star of these brand new automatic DiaMaster models. Beige and brown leather straps bring out the warmth of plasma ceramic and soften the overall feel. Featuring cases at 33mm for women and 41mm for men, both executed with convincing style and elegance, these watches make a beautiful pair.

#diamaster

New Rado DiaMaster Grande Seconde

The Master of timepieces

10 June 2015

First presented during BaselWorld this year, the Rado DiaMaster Grande Seconde is a timepiece that shows that every second counts. Displaying two sub-dials, one for hours and minutes, the other for seconds, it is a beautiful reminder that time is of the essence.

#diamaster, #diamastergrandeseconde

Time for tennis!

Rado returns to The Queens Club for a 4th consecutive year

09 June 2015

Rado will be returning to the Queen’s Club in London as Official Timekeeper of the 118th edition of the Aegon Championships. One of the world’s most prestigious tournaments, the Aegon Championships has been upgraded to ATP World Tour 500 status, making it more appealing than ever.

#tennis

Good Design® Selection Australia

Rado HyperChrome Ceramic Touch Dual Timer wins again!

05 June 2015

A timepiece that has seen the light of day thanks to the avant-garde thinking and material mastery of Rado, the Rado HyperChrome Ceramic Touch Dual Timer has won its third award this year. After the Good Design Award (USA) and the iF Award, this watch designed with travellers in mind made its way 'down under', where it has been awarded the Good Design® Selection in the product design category.

#design, #hyperchrometouch, #designaward

Expansion in the domestic market

Rado opens its first mono-brand boutique in Switzerland

27 April 2015

Rado has increased its presence in its domestic market, opening the first mono-brand Rado boutique in Switzerland. Situated in a prominent location on the Schwanenplatz in Lucerne, the brand offers an attractive selection of its latest collections. Rado CEO Matthias Breschan officially opened the store on 27 April 2015.

#boutiques

Rado Star Prize Austria 2015

«Face to Face» by Bureau F.

22 April 2015

The design duo Bureau F. created the project “Face to Face” with the message "Face your life, life is short" in mind. The fourth installation of the Rado Star Prize Austria 2015 is made of acrylic plates and illustrations that play with layering and transparency, allowing for a unique perspective from every angle. This eye-catching design can be seen in the window of the Rado Store in Vienna’s Kärntner Straße from 15th – 30st April.

#radostarprize, #design

Rado at the Istanbul Open 2015

Official Timekeeper for inaugural edition of Istanbul Open

17 April 2015

The first-ever Istanbul Open will be played on the red clay courts of the GARANTİ KOZA ARENA. Delighted to be a partner of the TEB BNP Paribas Istanbul Open right from the start, Rado will serve as Official Timekeeper at the new ATP World Tour event from April 27 to May 3, 2015.

#tennis

Rado Official Timekeeper of the Porsche Tennis Grand Prix 2015

Rado will be on the clay courts of Stuttgart for a third consecutive year

17 April 2015

Rado takes its place on centre court for the 38th edition of the Porsche Tennis Grand Prix. For the third consecutive year Rado will be timing every minute of every match in its capacity as Official Timekeeper.

#tennis

The True colour of tennis

Introducing the new Rado True Match Point

31 March 2015

White is a colour which has long been associated with the glamorous sport of tennis. With blued-steel hands, the new limited edition Rado True Match Point perfectly encapsulates the essence of this sport. Ideal to wear when playing a match or as a spectator enjoying everything a tournament has to offer, this new timepiece is a must for all tennis fans.

#true, #tennis

Game. Set. Match

INTRODUCING THE NEW RADO HYPERCHROME MATCH POINT

31 March 2015

While soaking up the Florida sun and the excitement of the Miami Open in Crandon Park, Key Biscayne, Rado presents the brand new HyperChrome Match Point. At first glance this limited edition watch may look like other HyperChrome Automatic Chronographs, but there is more here than meets the eye.

#tennis, #hyperchrome, #hyperchromematchpoint

Rado introduces the new YoungStars of tennis

The brand strengthens its commitment to the sport

31 March 2015

Synonymous with tennis since decades, Rado is proud to announce the new Rado YoungStars programme. This new venture is designed to support up-and-coming young tennis players, with the objective to create an international team of talented, ambitious players.

#tennis, #radoyoungstars

Rado at the Miami Open 2015

Official Timekeeper for the third consecutive year

26 March 2015

One of the most glamorous tennis tournaments on the circuit, the Miami Open attracts the stars both on and off court. Rado will also be part of the event, taking on the role of Official Timekeeper for a third consecutive year. On centre court, under the Miami sun, Rado corner clocks in the shape of the HyperChrome will be timing every minute of every match.

#tennis

iF award winner

The Rado HyperChrome Ceramic Touch wins its second award

20 March 2015

Just weeks after winning the Good Design award, the Rado HyperChrome Ceramic Touch Dual Timer has won another prize. Rado is proud to announce that this grey high-tech ceramic, touch controlled timepiece has been awarded the internationally renowned iF award.

#design, #hyperchrome, #hyperchrometouch, #designaward

Rado’s new chocolate brown high-tech ceramic watches

Three sensual Swiss delights join the HyperChrome family

19 March 2015

Rado is renowned the world over for its exceptional Swiss quality, award-winning design and unparalleled mastery of materials.

#materials, #brownceramic, #hightechceramic, #hyperchrome, #ceramiccolours, #hyperchromebrown

Rado DiaMaster Grande Seconde

Be the master of your time

19 March 2015

Time is precious, something we often feel is in short supply. With the new Rado DiaMaster Grande Seconde on your wrist, however, you can be sure that every second counts and you won’t miss a beat. A monobloc high-tech ceramic case houses a large open dial presenting two overlapping sub-dials, one for hours and minutes and one for seconds.

#diamaster, #diamastergrandeseconde

Gleaming like a thousand suns

Presenting the new Rado DiaMaster Diamonds

19 March 2015

Diamonds, gold and ceramic gleam like a thousand suns in three new timepieces that look and feel exceptionally luxurious. The Rado DiaMaster collection may be known for its large open dial and pared down design, but these new models are dressed to the nines and ready to celebrate.

#diamaster, #diamasterdiamonds

Rado HyperChrome Diamonds

Scintillation every woman deserves

19 March 2015

Mesmerising, enigmatic, glamorous, diamonds have long captivated us. The beauty of these precious stones is all the greater when combined with the equally enchanting high-tech ceramic. The Rado HyperChrome Diamonds collection welcomes four new models in white, black, plasma and - brand new - brown high-tech ceramic.

#hyperchrome, #hyperchromediamonds

Rado and materials

Chocolate brown high-tech ceramic

19 March 2015

Rado has added a new colour to its growing spectrum of high-tech ceramic: chocolate brown. The new colour mirrors subtle changes in light from a light, sweet brown to a range of dark, rich chocolate hues. Chocolate brown is remarkably easy to wear, complementing warm, earthy colours in a wide range of styles from evening attire to casual sportswear.

#materials, #brownceramic, #hyperchromebrown, #ceramiccolours

Moving anchor

Symbol of Rado’s automatic watches

19 March 2015

Rado is the Swiss watch brand known today for its innovative and award-winning designs and its use of advanced technologies and materials. The company traces its origins to 1917 and the founding by three brothers in Lengnau, Switzerland, of Schlup & Co., a maker of watch movements and components.

#radobrand

Northern Lights in the heart of Vienna

"Polar Lights" by Line Sattler on show in the Rado Store

16 March 2015

From January to August 2015 selected designers will present their projects for a month in the newly designed Rado Store window in Vienna.

#radostarprize, #design

Rado Star Prize Austria 2015

"SandScape" by Louisa Köber on view in the Rado Store window

23 February 2015

From January to August 2015 selected designers will present their projects for a month in the newly designed Rado Store window in Vienna.

#radostarprize, #design

Rado and Tennis 2015

A new year full of tennis highlights

05 February 2015

Rado has a long legacy in the tennis world and is now synonymous with the sport. The brand has accumulated a strong portfolio of international tennis tournaments for which it proudly carries the role of Official Timekeeper. With its tennis brand ambassadors as well as its tennis inspired Rado HyperChrome Court Collection, the brand shows its absolute dedication to the sport.

#tennis

Award winning design

Rado HyperChrome Ceramic Touch Dual Timer wins Good Design Award

02 February 2015

The Rado HyperChrome Ceramic Touch Dual Timer has been awarded the prestigious Good Design Award 2014. This unique timepiece combines state of the art touch technology with ground-breaking grey high-tech ceramic and a smooth modern design to create an eye-catching product.

#design, #hyperchrometouch, #hyperchrome, #designaward

A watch that will go the distance

Presenting the new Rado HyperChrome Automatic Chronograph Tachymeter

29 January 2015

The HyperChrome is known as Rado’s sporty collection, but none is sportier than the new Rado HyperChrome Automatic Chronograph Tachymeter. Stylish plasma high-tech ceramic ensures that this timepiece will not only stand by you as you are put through your paces on the court, track or field, but will be equally at home on your wrist at a black tie event.

#hyperchrome

A scintillating combination

Lavish diamonds meet scratch-resistant plasma high-tech ceramic

29 January 2015

Those who appreciate the lustre of diamonds need look no further: the Rado HyperChrome Diamonds collection now offers a new, limited edition model featuring the unparalleled high-tech shine of plasma ceramic. The Rado HyperChrome is well known for its sporty sophisticated look, seen on the wrist of movie and tennis stars alike.

#hyperchrome, #hyperchromediamonds